Erin McGrady and Caroline Whatley or Authentic Asheville are content creators, freelance writers, photographers and writers. Scroll down to see a list of the brands we have worked with and/or been featured on.

  • Google Pixel
  • Made by Google
  • Explore Asheville
  • Huffington Post
  • AFAR
  • Squarespace
  • Runners World
  • REI
  • Polaroid
  • Adventure Sports Network
  • Men’s Journal
  • Blackrapid
  • Tiny Atlas Quarterly
  • Westin Hotels
  • Visit Arizona
  • Nathan Hydration
  • Forsake
  • Local Adventurer
  • Nation’s Vacation (Aramark)
  • Well Told Designs
  • TOPO Designs
  • dapperQ

The Authentic Asheville Community

Our followers and readers are outdoor adventurers, many of whom are interested in van life and travel in Asheville and beyond. They enjoy running, photography, hiking, eating in new restaurants and trying new craft beers.

Demographics

Gender: Female (67%) | Male (33%)
Age: 25-34 (40%) | 35-44 (20%) | 45-54 (14%)
Location: United States (79%) | Canada (5%) | UK (3%) | Australia + Europe (13%)

Social Media

Instagram: @e.mcgrady (25K followers) | @authenticasheville (5.4K followers | @carolineperdue (1.2K followers)
Twitter: @authenticavl (1.1K followers)
Facebook: @AuthenticAVL (2.3K followers)

We are contributors for the following:

Men’s Journal, formerly Adventure Sports Network

We write and photograph for the online magazine, ASN, which is the gateway to adventure sports and outdoor lifestyles. In December of 2019, ASN merged with Men’s Journal.

Travel

Running and Fitness

Food and Drink

Van Life

MSN.com

ROVA Magazine

The magazine for epic road trips.

  • “Discovering Delmarva” | Adventure Issue #12 | April/May 2019
  • “Ale on Wheels” Adventure Issue #13 | June / July 2019

dapperQ

This is the most widely read style and empowerment website specifically for masculine presenting women and trans-identified individuals.

Local Adventurer

A travel lifestyle blog and one of the Top 5 Travel Blogs in the US and world.

Asheville Trails + Trailful

We test gear and write for one of the top online magazine that highlights western North Carolina’s best hiking, running and backpacking trails.

Huff Post

Asheville Date Night

FitWild

WNC Woman

Afar Media

Kuju Coffee

And Seen On…

Huff Post:

Hipcamp:

Asheville Date Night:

Bon Appetit: Where food and culture meet.

National Geographic: A world leader in geography, cartography and exploration.

Carolina Epicurean: Seasonal food, regional focus.

TOWN Carolina: Art / Culture / People / Style

Columbia Sportswear:

USA Today:

Unico Journal:

Squarespace:

WNC Magazine:

Interested in working with us, drop us a line, we’d love to hear from you!

Please contact us for more information.

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To learn more about us visit our About page or send us a message at hello@authenticasheville.com and let’s get the conversation started!

Disclosure Statement:

This is a for-profit blog. All of the opinions are our own but we sometimes work with brands and businesses in exchange for a review. We also sometimes share content that contains occasional affiliate links where we receive a small commission on sales of the products that are linked at no additional cost to you. This helps us keep the content coming and keep the site running.

Thank you for supporting Authentic Asheville and the brands and businesses that make this blog possible!

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